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Nighttime Skincare

This may sound a bit premature at my age but I feel like I’m at that point where I need to start adopting better routines for taking care of my body. Less junk food, more exercise…you know, boring stuff like that. I swear one of these days I’ll give up Hot Cheetos for good!

Well one of the ways I’ve tried to act more grown up is by taking better care of my skin. It’s not easy, some nights I fight the urge to just skip any kind of nighttime skincare routine and just jump in bed. But most nights I remember and although it takes 10 minutes of precious time I could be in bed watching Netflix, I know I’ll be happy I did it.

So this post is my sort of note to myself to keep it up and remember to wash my face at night and take off my makeup!

This is what my nighttime routine currently consists of:

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I wipe my face with makeup wipes, follow it up with face wash, use acne-fighting toner (see I’m still young!), then finish up with night cream. Lately I’ve been living the good life and dotting some organic Argan oil (thanks Sephora gift card!).

Let’s hope this magic combination keeps me looking young forever or at least for another decade (or two).

xoxo

Sandi

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current obsession, style and design

Current Obession: Outerwear

Outerwear Love

If you could create a chart of how much I need jackets, coats and winter clothing items and how much I want them, you would clearly see that they don’t mesh. My need of outerwear is so little in Southern California, yet I can’t help but dream of cold weather and of purchasing some jackets guilt-free.

But unless I win the lottery soon (my luck could be changing, I recently won…wait for it…$15 on a scratcher), I won’t be purchasing any jackets or coats soon. Not really worth the investment (or at least that’s what the adult part of my brain has to tell my impulsive side to curb any “unnecessary” shopping).

But a girl can dream right? Dream of leather, shearling and wide lapels. Some of the style’s I’m currently obsessing over above.

xoxo
Sandi
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current obsession, style and design

Current Obsession: Winter Prints and Patterns

Winter Patterns

 

Here in Southern California we are #blessed (read in J.T. and Jimmy Fallon voice) with great weather. Snow never falls and rain can’t always be counted on. With all this great weather abound, sometimes it’s hard to get in the holiday spirit. My “solution” to this non-problem is a healthy dose of denial and seasonal prints and patterns. Let’s pretend it’s colder than it is, and wear some plaid!

I posted some examples above that I’m currently daydreaming about. The great thing about these are that they look great with any basic top or bottom…no need to overthink. A basic pair of jeans, or a white tee are all you need to fool everyone into thinking you’re super cool and chic. Isn’t that what’s really important?

I shall be on the hunt for more of these (already have a few tops…two dresses and some scarves) in between Christmas shopping….which always starts out with the bestest of intentions and usually ends with me feeling guilty over buying myself gifts. Wish me luck!

xoxo
Sandi

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current obsession

Current Obsession: Paper Goods

Every year around this time, I start to spot cute planners and calendars and I think to myself, “This is the year I become super organized! I will write things in my planner and circle dates on my calendar!”. To date, this has never happened. Usually what happens is I’ll buy a cute planner and use it for about a month before I forget about it and start to rely on my phone and Google calendar.

But this year, like every other year, I will make the resolution to keep a planner, write goals, and keep myself accountable. As convenient as having a calendar on the cloud available whenever, there’s just something about putting pen to paper that I’ll always love. Feels more permanent and gives me more motivation to stick to a plan.

Here’s a few paper goods I’ve been obsessing over:

Beer and Food CalendarBeer and Food 2015 Calendar via Moorea Seal

Paper Pusher Calendar

Cal Paper Pusher Risograph Calendar via Design Milk

 

moon phases calendar

Moon Phases calendar via Moorea Seal

Simplified Planner

Simplified Planner via Emily Ley

etsy planner

Though She Be But Little, She Is Fierce via Etsy shop ninjandninj

Kate Spade Planner

Green Painterly Cheetah Planner via Kate Spade

 

xoxo

Sandi

 

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current obsession, style and design

Current Obsession: Midi Skirts

Can you call something an obsession that you’ve only recently discovered you like? No, probably not but that won’t stop me. So I’m declaring it here…my new favorite fall/winter style obsession is the midi skirt. Way past a mini skirt but not quite full-length – the midi skirt is the perfect compromise.

I recently purchased a body con style midi skirt in basic black, and have quickly fallen in love. Is that an overstatement? Sure, but the truth is the truth. The thing that’s great about them is that they’re grown-up but don’t have to be dowdy. I feel like in the past I thought of this length skirt as an old lady staple. But with an updated top, it really works. Best of all? It’s super forgiving and comfortable.

Some options below:

Midi SkirtsIt’s a great look for work but can be fun for the weekends/post-work, especially if your the fit is snug or if your top is a on the tighter side.

Here’s the last thing I’ll say it makes me feel grown up and put together with very little effort. Isn’t that the best selling point? I think so!

 

xoxo

Sandi

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current obsession, style and design

Embracing the Holidays

afterlight

 

As I get older I feel like I’m becoming more enthusiastic and excited about the little things. Besides presents, holidays used to mean uncomfortable dresses and awkward forced family photos. But the older I get the more I’m letting myself embrace the holidays.

With fall officially starting in less than a week, the holidays aren’t too far behind. First up, is Halloween. Now I’ll be honest, growing up Halloween wasn’t really my thang. Didn’t always dress up and never a fan of scary movies. But when I got to college I, along with every other college student ever, got really into Halloween. But it’s easy to get into things when everything involves drinking, friends and little responsibility. Ah, youth.

Anyways, now as a full-fledged (sort of) adult, I’m becoming less cynical and more inviting. Besides my new skull candleholder, here’s some Halloween-y things that I’m currently digging:

halloween-balloons-600x900

do I need black balloons? No. What would I do with them? Why would i want them around? Well because why not? DIY above here.

creepycocktail11

Years ago Halloween was about thinking of a clever costume (I think the year I went as Toad was a highlight). Now it’s more about drinking a festive drink (the one above from one of my favoritest blogs Cupcakes and Cashmere), wearing a witch hat, watching a scary movie and waiting for the masses of kids to come knocking.

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I can wear these as I lounge around the house like the crazy party animal I am. Basically, I’m going to use Halloween to try out some new recipes, some silly accessories and some fun drinks. Can’t wait!

 

xoxo

Sandi

 

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marketing minute, style and design

Marketing Minute: Target Collabs

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Search #AltuzarraForTarget on Instagram and over 3,000 posts come up and that’s just the eager shoppers who spelled the French designer’s name correctly. This most recent collab is just the latest joint venture that Target is spearheading. Proenza Schouler, Alexander McQueen, Zac Posen and Neiman Marcus are just a few of the past big buck brands that have paired with the affordable retailer to bring brand named goods to an audience that may shy away from a three and four digit price point.

Although this idea may sound ingenious, Target isn’t reinventing the wheel. The idea of selling (a version of) luxury brand goods at a more affordable price is nothing new. Back in the 80s, it was unheard of and discouraged for any successful designer to license their name for affordable mainstream consumption. Halston, a designer who saw huge success in the 60s and 70s (while working at Bergdorf Goodman, he designed the pillbox hat famously worn by Jackie Kennedy at her late husband’s funeral), was one of the first to pioneer this trend. However, this move resulted in his long term relationship with Bergdorf Goodman being axed. Selling the rights to his name proved a poor move.

It’s hard to believe that something that is so common place now at Target and other retailers was once thought so controversial. No “cred” is lost now when a designer decides to make the move.

That’s because the way fashion is marketed has changed (in my uneducated opinion). Designer collaborations are successful because they make an unattainable lifestyle attainable. Now more than ever we’re privy to every detail of the privileged class’ life. What make-up they wear, the restaurants they eat at, the cars they drive, everything is out in the open. With these collabs, we can feel a little closer to that lifestyle.

Though we may not be able to vacation in Bali or shop at Neiman Marcus, these high-low collabs allow people the luxury of pretending just for a second that we can.

The exclusivity isn’t lost because this has been replaced by receiving likes, feedbacks, shares and retweets via social media. Who needs to actually be able to afford expensive goods when we can all pretend we can via social media?

xoxo

Sandi


 

Marketing Minute is a weekly-ish post on marketing musings, rants, complaints and observations.

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